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Practical and inspirational ways to help you kick-start your creativity, identify what you want and then make it happen. A playful and mind-expanding book by the training guru at ?What If!, the world's largest innovation consultancy, who will help you to unlock your creative juices and grow in new directions.Stuck in a rut, bored, dissatisfied, uninspired? Feel like it's Groundhog Day? Got a problem you don't know how to solve? But what if you knew exactly what you wanted and could make it happen, right now? To get there, you need creativity – YOU NEED SOME KICK-ASS IDEAS.We are all born creating machines, we've just forgotten how to use our natural inventiveness. In How to Have Kick-Ass Ideas, Chris Barez-Brown, who turns companies around the world into highly creative and successful teams, pours his most kick-ass techniques into a book that reunites you with the imaginative genius inside you. Chris's playful, stimulating approach will energise you, and show you how to catch the creative wave to change your world. It's about fun, freshness and new ways of thinking, filling your life with new experiences and then getting playful. Find out exactly what it is you want and then make it real!Step-by-step, Chris guides you through the working principles of genuine creativity – Insight + Ideas + Impact = Inspiring Opportunities. The book completely demystifies the creative process and includes case studies and imaginative practical exercises to help kick-start your ideas:– 'Related Worlds': looking at where your issue has been solved before in a different area. It may be as bizarre as Xtreme sports or dental hygiene!– 'My clever friends' – imagine what somebody else might do in your situation- 'Go Visual' – capturing your issue without using words. You can sculpt, collage, whittle, whatever!
What does success mean? How is it measured – wealth, fame, many friends?This book explores the many layers of what constitutes true success, and how one can achieve it. Success is what everyone claims to want; and yet, few are able to adequately define what it is. For many, success is fame and fortune, yet those that really achieve that “goal” are relatively few. In fact, success is an ephemeral concept that needs constant shoring up and redefinition: Once you have achieved what you think is success, you have to keep working to maintain it! The definition of success is not a simple one, but the means to it are open to everyone who genuinely adopts its underlying principles. Curiously, many of those who do not enjoy what is popularly understood as success still claim to be happy. In fact, as we shall see, happiness is an integral part of the entire phenomenon of success.
Emotion-Image therapy (EIT) is a new method of psychotherapy, which addresses any chronic negative emotional state of the individual. EIT allows to solve many psychological and psychosomatic problems (such as phobias, anxieties, allergies, asthma, and much more).
This book provides a theoretical basis of EIT, practical approaches and cases, imaginative exercises, and a dictionary of images interpretations.
Why has time sped up?Why is there never enough?How can you make it yours again?On Time reveals why time sped up, why there never seems to be enough, and how to make it yours again.We have more time than ever: each of us can expect a thousand months on this planet, if we’re lucky. Yet we feel time poor.This is because our world is addicted to fast and we have become its servant. Instead of grasping the liberating potential of technology, many of us are stuck in a doomed race to outpace hurry.Catherine Blyth combines cutting-edge research in neuroscience and psychology with stories ranging from Leonardo da Vince to Anna Wintour, Kant, and Keith Richards, to reveal timeless truths about humanity’s finest invention and how it shapes our lives.Angry, witty and enlightening, On Time is a handbook for navigating a fast-forward world that asks the questions productivity guides ignore such as why time speeds up when you long for it to slow down, how to reset your body clock, and what hours suit which activities best.So stop clock-watching and quit chasing white rabbits. Rediscover how time can be your servant.
Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.Why can a 50p aspirin do what a 5p aspirin can't? If an item is «free» it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?In this astounding book, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.Predicatably Irrational brilliantly blends everyday experiences with a series of illuminating and often surprising experiments, that will change your understanding of human behaviour. And, by recognising these patterns, Ariely shows that we can make better decisions in business, in matters of collective welfare, and in our everyday lives from drinking coffee to losing weight, buying a car to choosing a romantic partner.
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